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Radicchio Rosso has properties that you don't even imagine, and not just on a nutritional level.

Late PGI Radicchio rosso di Treviso has various health properties. It is rich in antioxidants, composed mostly of water and fibres, and contains numerous nutrients such as mineral salts, polyphenols, vitamins – especially C, K and of group B –  and amino acids.

A very bitter vegetable originating from the Veneto region and widely used in cosmetology.

There are different types of radicchio, variegated, green and white; all belonging to the chicory family. In Italy the healthiest and most beneficial, also at a cosmetic level, are the PGI ones: the red radicchio of Chioggia, Verona and Treviso.

We have chosen the Radicchio Rosso di Treviso, our land of origin.

Radicchio Rosso is contained in our entire line of products. Its action is important as it stimulates the hair follicles and their normal life cycle, gives strength and shine to the hair. Reduces hair fall, reduces dandruff and rebuilds damaged hair structure.

Going more specifically: cleanses from impurities and excesses of oily and fatty substances, increases the supply of oxygen by stimulating the blood micro-circulation of the scalp.

A natural contribution of Beauty to your Hair.

With our products you reduce stress by taking care of your hair.

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